Business Writing Workshop

The workshop is composed of lectures and short videos that illustrate
effective writing and hands-on activities in groups or pairs. Outputs are then shown to
everyone and are given on-the-spot feedback.

Morning Session
Presentation:
Intro to communication Principles- putting labels to what you already know about
Communication in general, Writing in particular
Clarity is the Beginning of all Communication
Compressing by summarizing with accuracy
Concise language—that’s economy and efficiency. We need it for readable

Sentences
Corporatese Language and Plain English
Coherent paragraphs and Seamless thought
Egregious Mistakes in Grammar and How to Avoid them
Mistakes to avoid that lull your audience to sleep
The tone that commands respect
The Writing Process in Four Stages

Hands on Activity:
Applying the principles at the Sentence Level
Applying the Principles at the Paragraph Level
Applying the Principles for a Complete Body Text

Afternoon Session
Hands on Activity:
Applying the principles to Emails
Applying the Principles Business Letters
Applying the Principles for Memos and Short Reports

Alfonso M. Hiquiana
School of Communication
University of Asia and the Pacific
Pearl Drive, Ortigas Center
Pasig City 1605
Philippines
Cell: 0999 884 2013
Email: [email protected]

EDUCATION
2008 Ph.D. in English Studies: Language, University of the Philippines (Diliman, Quezon City)
1998 MA in English Studies: Language, University of the Philippines (Diliman, Quezon City)
1986-1993 Non-degree course in Chinese (Mandarin)

The Mandarin Training Center, National Taiwan Normal University [NTNU]
1979-1984 BS Zoology, University of the Philippines (Diliman, Quezon City)
1976-1979 Edward R. Murrow High School, Brooklyn, NY USA
1975-1976 Winthrop Junior High School, Brooklyn, NY USA

WORK HISTORY

Workshops for Business Presentations and Business Writing
• Effective Business Writing Skills at BBraun Philippines, May 2013
• Business Presentation Seminar at TADECO, Davao City, October 2018
• Agribusiness Executives' Program, Business Communication at the University of Asia and the Pacific (UA&P), November, 2018

August 2017 to present: University of Asia and the Pacific
• Lecturer: Business Writing and Presentation
• Mentor for university students
• Relations officer for School of Communication Alumni

November 2016 to March 2017: Faculty, Treston International College
• Lecturer: Humanities
• Lecturer: Business Writing and Presentation

June 2012-2015: Chair, Department of English, University of Asia and the Pacific
• Lecturer: Writing and Composition
• Lecturer: Literature

June 2000-2012: Faculty, School of Communication at the University of Asia and the Pacific
• Lecturer: Business Writing and Presentation
• Lecturer: Philosophy of Work and Society
• Lecturer: Introductory Course to Communication
• Mentor for university students

June 1997-March 2000: Faculty, College of Arts and Sciences of the University of Asia and the Pacific
• Instructor in Language and Literature Courses
• Researcher for the language curriculum
• Mentor for university students

Mar 1989-May 1993: Instructor at the National Taiwan University Language Center [NTU]
• beginning to advanced level conversation classes
• intermediate level reading and writing classes
• intermediate to advanced level listening laboratory

Jan- May 1993: Part-time translator Chinese to English at the China External Trade Office (CETRA)

September-December 1992: Language adviser for the Journal of Food and Drug Analysis of the National Laboratories of Foods and Drugs, Department of Health in Taipei

October 1986-December 1988: Instructor at the English Language Schools International, Taiwan (ELSI)
• taught beginning to intermediate level conversation classes

June 1984-Sept 1986: Southridge School, Manila, Philippines
• science teacher for Grades 5-7 and First Year High School
• researcher for the science curriculum of the Intermediate School
• assistant coordinator for school conferences and seminars
• counselor for intermediate and elementary School students

LANGUAGES
Spoken: English, Mandarin, Filipino, Pangasinan
Read: English, Mandarin, Spanish, Filipino, Pangasinan

RESEARCH INTERESTS
Cultural / Media Studies, Rhetoric and Aesthetics, Film Theory, Literature, Visual Research

HOBBIES
Ardent fan of jazz, saxophone player, runner, reader of literary and cultural texts, creative writing, photography

I am most passionate about making differences in people's lives, big or small. The best reward for me is to hear someone say that he has become a better person because of what I have said or done to him. This is why I have chosen to be in a profession where I’m surrounded by many people, especially young people, the inevitable catalysts of our future realities.