EVENTS MANAGEMENT: Techniques and Strategies on Planning and Launching Events
Details
Outline
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What are events?
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Impact of special events
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Stages of event management (pre, during and post)
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Conceptualizing and planning events
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Event management and administration
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Marketing and sponsorships
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Creatives and production
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Logistics and staging
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Secretariat
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Finance
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Ethical Issues in event management
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Evaluation of events
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